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Social Media Strategy Guide

Create a social media strategy for all platforms

Include:

  1. Goals
  2. Which platforms to choose
  3. Frequency
  4. Target audience
  5. Tone of voice per platform
  6. Content mix
  7. Examples to follow

Checklist​

  • Do social media takeovers on Instagram with local businesses
  • Create a social media strategy for all platforms
  • Content is high quality and visually consistent
  • Content authentically showcases what it's like to be a client
  • Content uses each platform natively and fully
  • Participate in local Facebook communities/promote your offerings